RADIALL was established in Tokyo by Yoichi Takayama in 2002. From a young age, Takayama was inspired by elements of American roots music and the emerging hot rod scene in Japan, the combination of both these cultures is in the foundation on the brand and reflected throughout each of their collections. Their die-hard following found traction in the early days with screen printed T-Shirts of which vocalised their ethos and where produced with the same high attention to detail that they are today, it didn’t take long for the word to spread from Tokyo to all over Japan. In 2013, the brand opened their first directly managed store in Harajuku, named DOOBIES, a play on the word “Joint” the store gives them space to showcase their connection of cultures, customs and people.

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